Hair, J. F., Lukas, B. A., & Miller, K. E. (2012). Marketing research (3rd ed.). McGraw Hill.
Chicago Style (17th ed.) CitationHair, Joseph F., Bryan A. Lukas, and Kenneth E. Miller. Marketing Research. 3rd ed. Sydney: McGraw Hill, 2012.
MLA (9th ed.) CitationHair, Joseph F., et al. Marketing Research. 3rd ed. McGraw Hill, 2012.
Warning: These citations may not always be 100% accurate.