Marketing research comprehensive and practical

Bibliographic Details
Main Authors: Voon, Boo Ho (Author), Lee, Nagarajah (Author)
Format: Book
Language:English
Published: Shah Alam, Selangor, Malaysia UITM Press c2012
Subjects:
Description
Physical Description:383 p. ill. 23 cm
ISBN:9789673632671 (paperback : alk. paper)