International business
"International Business" illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this reader-friendly text offers a managerial approach that keeps an emphasis on skills development...
| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, New Jersey :
Pearson ,
c2013
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| Edition: | 7th ed |
| Subjects: |
| Summary: | "International Business" illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this reader-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets and geographical literacy |
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| Physical Description: | xxviii, 570 p. : chiefly col. ill., chiefly col. maps ; 29 cm. |
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0132667878 (hardback : alk. paper) 9780132667876 (hardback : alk. paper) |