The New multinationals : Spanish firms in a global context

"A new breed of multinational companies is reshaping competition in global industries. For most of the 19th and 20th centuries, multinational firms came from the most technologically advanced countries in the world. Over the last two decades, however, new multinational firms from upper-middle-i...

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Bibliographic Details
Main Authors: Guillaen, Mauro F. (Author), Garcâia-Canal, Esteban (Author)
Format: Book
Language:English
Published: Cambridge, UK : Cambridge University Press , c2010
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