Social boom! : how to master business social media to brand yourself, sell yourself, sell your product, dominate your industry market, save your butt, rake in the cash, and grind your competition into the dirt--by the global authority on sales, attitude, trust, and loyalty
"What's your company's social media policy? Probably shortsighted. Business social media, or social networking, has become more than a global phenomenon. When combined with your online presence and online outreach, it's a global business phenomenon and a revenue generating phenom...
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| Format: | Book |
| Language: | English |
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Upper Saddle River, New Jersey :
FT Press ,
c2011
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| Summary: | "What's your company's social media policy? Probably shortsighted. Business social media, or social networking, has become more than a global phenomenon. When combined with your online presence and online outreach, it's a global business phenomenon and a revenue generating phenomenon..."-- Dust jacket flap |
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| Physical Description: | 190 p. : ill. ; 22 cm. |
| Bibliography: | Includes bibliographical references |
| ISBN: | 0132686058 (hardback : alk. paper) 9780132686051 (hardback : alk. paper) |