Public relations : a managerial perspective
Explores the essential role of managerial theory and practice within the public relations/communications function of organizations
| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
London :
SAGE ,
c2011
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| Subjects: |
Table of Contents:
- 1. Frameworks and contexts
- 2. Public relations in practice : applying framework and contexts
- 3. Public relations and specialist contexts