|
|
|
|
| LEADER |
00000cam a2200000 7i4500 |
| 001 |
0000079144 |
| 005 |
20130709093000.0 |
| 008 |
120701s2010 mau eng |
| 020 |
|
|
|a 1439037469 (paperback : alk. paper)
|
| 020 |
|
|
|a 9781439037461 (paperback : alk. paper)
|
| 050 |
0 |
0 |
|a HF5718
|b .C73 2010
|
| 090 |
0 |
0 |
|a HF5718
|b .C73 2010
|
| 100 |
1 |
|
|a Cram, Carol M. ,
|e author
|
| 245 |
1 |
0 |
|a New perspectives :
|b portfolio projects for business communication
|c Carol M. Cram.
|
| 260 |
|
|
|a Boston, Massachusetts :
|b Cengage Learning ,
|c c2010
|
| 300 |
|
|
|a viii, 285 p. :
|b ill. ;
|c 28 cm.
|
| 500 |
|
|
|a Includes index
|
| 505 |
0 |
|
|a 1. Business communications overview -- 2. Email -- 3. Memos -- 4. Everyday letters -- 5. Sales letters -- 6. Messages with negative news -- 7. Press releases -- 8. Proposals -- 9. Reports -- 10. Newsletters -- 11. Brochures -- 12. Web communications -- 13. Job search documents -- 14. Presentation planning -- 15. Sales presentations
|
| 520 |
|
|
|a Helps students learn how to create a wide range of business documents and oral presentations, use technology to communicate effectively, address the needs of diverse audiences, and consider the ethical implications of their communication practices
|
| 650 |
|
0 |
|a Business communication
|
| 650 |
|
0 |
|a Electronic mail systems
|
| 999 |
|
|
|a 1000155284
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|