Event management : theory and practice

Provides coverage of the most important competency units of Certificate III and Diploma of Events in the SIT07 Tourism, Hospitality and Events Training Package. A wide range of case studies, examples and event profiles from cultural, musical, sporting and corporate events provide students with a ful...

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Bibliographic Details
Main Authors: Wrathall, Jeff (Author), Gee, Abby (Author)
Format: Book
Language:English
Published: New York : McGraw-Hill , c2011
Subjects:
Table of Contents:
  • 1. The event management context
  • 2. Planning events
  • 3. Organizing events
  • 4. Conduct of the event