http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
1. Sit down and write -- 2. Basic tools of writing -- 3. Style and the stylebook -- 4. Writing in the media environment -- 5. Reporting with text -- 6. Reporting with images -- 7. Writing for print journalism -- 8. Reporting with audio and video -- 9. Writing for broadcast journalism -- 10. Writing for web journalism -- 11. Writing advertising copy -- 12. Writing for public relations -- 13. The writer and the law -- 14. Getting a job in the mass media
Includes bibliographical references and index