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110113s2011 enk eng |
| 020 |
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|a 0273738445 (paperback : alk. paper)
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| 020 |
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|a 9780273738442 (paperback : alk. paper)
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| 050 |
0 |
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|a HF5415.123
|b .F55 2011
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| 090 |
0 |
0 |
|a HF5415.123
|b .F55 2011
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| 100 |
1 |
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|a Fill, Chris
|e author
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| 245 |
1 |
0 |
|a Essentials of marketing communications
|c Chris Fill
|
| 260 |
|
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|a Harlow, England
|b Financial Times Prentice Hall/Pearson
|c c2011
|
| 300 |
|
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|a xxvii, 412 p.
|b ill. (chiefly col.)
|c 27 cm
|
| 650 |
|
0 |
|a Communication in marketing
|
| 999 |
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|a 1000151668
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|