Media analysis techniques

A clearly written, user-friendly, hands-on guide to media research methods and techniques

Bibliographic Details
Main Author: Berger, Arthur Asa , 1933- (Author)
Format: Book
Language:English
Published: Thousand Oaks, California : SAGE , c2012
Edition:4th ed
Subjects:
Table of Contents:
  • 1. Semiotic analysis
  • 2. Marxist analysis
  • 3. Psychoanalytic criticism
  • 4. Sociological analysis
  • 5. Murderers on the orient express
  • 6. Seven points on the game of football
  • 7. The maiden with the snake : interpretations of a print advertisement
  • 8. All-news radio and the American bourgeoisie
  • 9. Video games : a new art form
  • 10. Cell phones, social media, and the problem of identity