Mass media in a changing world
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
McGraw-Hill ,
c2012
|
| Edition: | 4th ed |
| Subjects: |
Table of Contents:
- 1. Introduction : media in a changing world
- 2. Media impact : understanding research and effects
- 3. Books : the durable medium
- 4. Newspapers : where journalism began
- 5. Magazines : the first of the specialized media
- 6. Movies : magic from the dream factory
- 7. Recordings and the music industry : copyright battles, format wars
- 8. Radio : the hits keep coming
- 9. Television : reflecting and affecting society
- 10. The internet : convergence in a networked world
- 11. Evolving journalism : news in a digital age
- 12. Public relations : the image industry
- 13. Advertising : the media support industry
- 14. Media law : understanding freedom of expression
- 15. Media ethics : understanding media morality