The dynamics of mass communication : media in transition

Bibliographic Details
Main Author: Dominick, Joseph R. (Author)
Format: Book
Language:English
Published: New York : McGraw-Hill , c2013
Edition:12th ed
Subjects:

MARC

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020 |a 0073526193 (paperback : alk. paper) 
020 |a 9780073526195 (paperback : alk. paper) 
050 0 0 |a P90   |b .D66 2013 
090 0 0 |a P90   |b .D66 2013 
100 1 |a Dominick, Joseph R. ,   |e author 
245 1 4 |a The dynamics of mass communication :   |b media in transition   |c Joseph R. Dominick 
250 |a 12th ed 
260 |a New York :   |b McGraw-Hill ,   |c c2013 
300 |a xxi, 470 p. :   |b ill. (chiefly col.) ;   |c 28 cm. 
504 |a Includes bibliographical references and index 
505 0 |a 1. The nature and history of mass communication -- 2. Media -- 3. Specific media professions -- 4. Regulation of the mass media -- 5. Impact of the media 
650 0 |a Mass media 
999 |a 1000147607   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus