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20190506093000.0 |
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120112s2013 nju eng |
| 020 |
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|a 0205029582 (paperback : alk. paper)
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| 020 |
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|a 0205876455 (hardback : alk. paper)
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| 020 |
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|a 9780205029587 (paperback : alk. paper)
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| 020 |
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|a 9780205876457 (hardback : alk. paper)
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| 050 |
0 |
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|a P90
|b .V58 2013
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| 090 |
0 |
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|a P90
|b .V58 2013
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| 100 |
1 |
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|a Vivian, John ,
|e author
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| 245 |
1 |
4 |
|a The media of mass communication
|c John Vivian
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| 250 |
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|a 11th ed
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| 260 |
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|a Upper Saddle River, New Jersey :
|b Pearson ,
|c c2013
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| 300 |
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|a xxxvi, 478 p. :
|b ill. (chiefly col.) ;
|c 28 cm.
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| 504 |
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|a Includes bibliographical references and index
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| 505 |
0 |
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|a 1. Mass media literacy -- 2. Media technology -- 3. Media economics -- 4. Ink on paper -- 5. Sound media -- 6. Motion media -- 7. New media landscape -- 8. News -- 9. Entertainment -- 10. Public relations -- 11. Advertising -- 12. Mass audiences -- 13. Mass media effects -- 14. Governance and mass media -- 15. Mass media globalization -- 16. Media law -- 17. Ethics
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| 650 |
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0 |
|a Communication
|x Technological innovations
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| 650 |
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0 |
|a Mass media
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| 650 |
|
0 |
|a Mass media and culture
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| 650 |
|
0 |
|a Mass media
|x Social aspects
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| 650 |
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0 |
|a Mass media
|x Technological innovations
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| 999 |
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|a 1000151688
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|