Business communication essentials

Bibliographic Details
Main Authors: Bovee, Courtland L. (Author), Thill, John V. (Author)
Format: Book
Language:English
Published: Upper Saddle River, New Jersey : Pearson , c2012
Edition:5th ed
Subjects:

MARC

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001 0000077354
005 20190424093000.0
008 120514s2012 nju eng
020 |a 0132564807 (paperback : alk. paper) 
020 |a 9780132564809 (paperback : alk. paper) 
050 0 0 |a HF5718   |b .B68 2012 
090 0 0 |a HF5718   |b .B68 2012 
100 1 |a Bovee, Courtland L. ,   |e author 
245 1 0 |a Business communication essentials   |c Courtland L. Bovee, John V. Thill 
250 |a 5th ed 
260 |a Upper Saddle River, New Jersey :   |b Pearson ,   |c c2012 
300 |a 527 p. :   |b ill. ;   |c 28 cm. 
500 |a "International edition"-cover.Previous ed.: c2010 
504 |a Includes bibliographical references (p. 501-514) and index 
505 0 |a 1. Understanding business communication in today's workplace -- 2. Mastering team skills and interpersonal communication -- 3. Planning business messages -- 4. Writing business messages -- 5. Completing business messages -- 6. Crafting messages for electronic media -- 7. Writing routine and positive messages -- 8. Writing negative messages -- 9. Writing persuasive messages -- 10. Understanding and planning reports and proposals -- 11. Writing and completing reports and proposals -- 12. Developing oral and online presentations -- 13. Building careers and writing resumes -- 14. Applying and interviewing for employment 
650 0 |a Business communication 
650 0 |a Business presentations 
650 0 |a Business writing 
700 1 |a Thill, John V. ,   |e author 
999 |a 1000151204   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus