Castellion, G., Griffin, A., & Kahn, K. B. (2005). The PDMA handbook of new product development [ (2nd ed.). Wiley.
Chicago Style (17th ed.) CitationCastellion, George, Abbie Griffin, and Kenneth B. Kahn. The PDMA Handbook of New Product Development [. 2nd ed. Hoboken, New Jersey: Wiley, 2005.
MLA (9th ed.) CitationCastellion, George, et al. The PDMA Handbook of New Product Development [. 2nd ed. Wiley, 2005.
Warning: These citations may not always be 100% accurate.