APA (7th ed.) Citation

Russel, E. (2010). The fundamentals of marketing. Ava Academia.

Chicago Style (17th ed.) Citation

Russel, Edward. The Fundamentals of Marketing. Lausanne, Switzerland ; Worthing, West Sussex U. K: Ava Academia, 2010.

MLA (9th ed.) Citation

Russel, Edward. The Fundamentals of Marketing. Ava Academia, 2010.