APA (7th ed.) Citation

Wood, M. B. (2011). The marketing plan handbook (4th ed.). Prentice Hall.

Chicago Style (17th ed.) Citation

Wood, Marian Burk. The Marketing Plan Handbook. 4th ed. Boston, Massachusetts ; Upper Saddle River, New Jersey: Prentice Hall, 2011.

MLA (9th ed.) Citation

Wood, Marian Burk. The Marketing Plan Handbook. 4th ed. Prentice Hall, 2011.