http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
hundreds of ready-to-use phrases for persuading customers to buy any product or service
1. The realities of today's selling environment -- 2. The nine sales you must make first -- 3. Your direct value statement -- 4. Investigate -- 5. Meet your prospect -- 6. Probe for success -- 7. Apply your solution -- 8. Convince your prospect of your claims -- 9. Tie it up-finalizing transactions -- 10. Advanced selling