Business plans that work : a guide for small business

Business Plans That Work gives you an easy-to-follow template for conceptualizing, writing, focusing, and revising a business plan that converts your business idea into financial profit. -- A virtual blueprint for entrepreneurial success, this new edition of the popular entrepreneur's guide pro...

Full description

Bibliographic Details
Main Authors: Zacharakis, Andrew (Author), Spinelli, Stephen (Author), Timmons, Jeffry A. (Author)
Format: Book
Language:English
Published: New York : McGraw-Hill , c2011
Edition:2nd ed
Subjects:

MARC

LEADER 00000cam a2200000 7i4500
001 0000074666
005 20111221093000.0
008 110621s2011 nyu eng
020 |a 0071748830 (paperback : alk. paper) 
020 |a 9780071748834 (paperback : alk. paper) 
020 |a 9780071752572 (e-book) 
050 0 0 |a HD30.28   |b .Z33 2011 
090 0 0 |a HD30.28   |b .Z33 2011 
100 1 |a Zacharakis, Andrew ,   |e author 
245 1 0 |a Business plans that work :   |b a guide for small business   |c Andrew Zacharakis, Stephen Spinelli, Jeffry A. Timmons 
250 |a 2nd ed 
260 |a New York :   |b McGraw-Hill ,   |c c2011 
300 |a vii, 197 p. :   |b ill. ;   |c 23 cm. 
504 |a Includes bibliographical references and index 
505 0 |a 1. Entrepreneurs create the future -- 2. Before you start planning, ask the right questions -- 3. Getting started -- 4. Industry : zoom lens on opportunity -- 5. Company and product description : selling your vision -- 6. Marketing plan : reaching the customer -- 7. Operations and development : execution -- 8. Team : the key to success -- 9. The critical risks and offering plan sections -- 10. Financial plan : telling your story in numbers 11. Conclusion 
520 |a Business Plans That Work gives you an easy-to-follow template for conceptualizing, writing, focusing, and revising a business plan that converts your business idea into financial profit. -- A virtual blueprint for entrepreneurial success, this new edition of the popular entrepreneur's guide provides all the tools you need to communicate the value of your idea to investors, attract key talent, and create a plan you can turn to throughout the entire process of starting and running a business. You'll learn how to: -- Determine what to include in each plan, why, and for whom -- Secure the capital you need to get the project off the ground -- Assess opportunities and risks involved in your project -- Avoid common pitfalls that cost money, time, and effort --Book Jacket 
650 0 |a Business planning 
650 0 |a Entrepreneurship 
650 0 |a Small business 
700 1 |a Spinelli, Stephen ,   |e author 
700 1 |a Timmons, Jeffry A. ,   |e author 
999 |a 1000141981   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus