Personal brands : manage your life with talent and turn it into a unique experience

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Personal brands : manage your life with talent and turn it into a unique experience

The personal brand, like commercial brands, can become a means of affirming identity, highlighting ability and establishing reputation. Successful, stand-out people build their personal brand and make it count in their professional and personal lives. This book shows how to build and manage your per...

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Bibliographic Details
Main Author:	Alvarez del Blanco, Roberto (Author)
Format:	Book
Language:	English
Published:	Houndmills, Basingstoke, Hampshire : Palgrave Macmillan , c2010
Subjects:	Branding (Marketing) Self-presentation Success in business

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