Personal brands : manage your life with talent and turn it into a unique experience
The personal brand, like commercial brands, can become a means of affirming identity, highlighting ability and establishing reputation. Successful, stand-out people build their personal brand and make it count in their professional and personal lives. This book shows how to build and manage your per...
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| Format: | Book |
| Language: | English |
| Published: |
Houndmills, Basingstoke, Hampshire :
Palgrave Macmillan ,
c2010
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| Subjects: |
| Summary: | The personal brand, like commercial brands, can become a means of affirming identity, highlighting ability and establishing reputation. Successful, stand-out people build their personal brand and make it count in their professional and personal lives. This book shows how to build and manage your personal brand |
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| Physical Description: | xiii, 226 p. : ill. ; 24 cm. |
| Bibliography: | Includes bibliographical references (p. 214-219) and index |
| ISBN: | 023025263X (hardback : alk. paper) 9780230252639 (hardback : alk. paper) |