Auditing social media : a governance and risk guide

QR Code

Auditing social media : a governance and risk guide

This book provides auditors and risk managers with a primer on social media. It discusses what social media is, how it is being used as a tool within corporations, and how it should be monitored

Bibliographic Details
Main Authors:	Scott, Peter R. , 1964- (Author), Jacka, J. Mike (Author)
Format:	Book
Language:	English
Published:	Hoboken, New Jersey : Wiley , c2011
Subjects:	Business enterprises > Computer networks Customer relations > Technological innovations Internet marketing Social media

Similar Items

Social media marketing : the next generation of business engagement
by: Evans, Dave , 1956-, et al.
Published: (2010)

Social media management value chain and business models

Portfolio building activities in social media : exercises in strategic communication
by: Freberg, Karen June
Published: (2019)

How to make money with social media : an insider's guide on using new and emerging media to grow your business
by: Turner, Jamie , 1961-, et al.
Published: (2011)

The social media business equation [ using online connections to grow your bottom line
by: Orsburn, Eve Mayer
Published: (2012)

الطرف الطويل لماذا يكون مستقبل التجارة في بيع القليل من الكثير؟
by: Anderson, Chris

30-minute social media marketing : step-by-step techniques to spread the word about your business fast and free
by: Gunelius, Susan
Published: (2011)

The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach byers directly
by: Scott, David Meerman, et al.
Published: (2011)

Dynamic digital marketing master the world of online and social media marketing to grow your business
by: McGruer, Dawn
Published: (2020)

Social media marketing : a strategic approach
by: Barker, Donald I., et al.
Published: (2013)

Principles of integrated marketing communications an evidence-based approach
Published: (2021)

Social boom! : how to master business social media to brand yourself, sell yourself, sell your product, dominate your industry market, save your butt, rake in the cash, and grind your competition into the dirt--by the global authority on sales, attitude, trust, and loyalty
by: Gitomer, Jeffrey H.
Published: (2011)

Social media and democracy : innovations in participatory politics
by: Loader, Brian , 1958-, et al.
Published: (2012)

The media of mass communication
by: Vivian, John
Published: (2013)

Memahami pemasaran digital : understanding digital marketing, strategi pemasaran untuk generasi digital
by: Ryan, Damian, et al.
Published: (2013)

Media, modernity and technology : the geography of the new
by: Morley, David , 1949-
Published: (2006)

Get up to speed with online marketing : how to use websites, blogs, social networking and much more
by: Reed, Jon , 1971-
Published: (2011)

A companion to new media dynamics
by: Burgess, Jean [ (Jean Elizabeth)], et al.
Published: (2013)

Kuasai perniagaan internet
by: Wan Nong Muzafar

The social media industries
Published: (2013)

The Internet and social inequalities
by: Witte, James C., et al.
Published: (2010)

Remediation : understanding new media
by: Bolter, J. David , 1951-, et al.
Published: (2000)

Visual content marketing : leveraging infographics, video, and interactive media to attract and engage customers
by: Gamble, Stephen
Published: (2016)

Social TV : how marketers can reach and engage audiences by connecting television to the web, social media, and mobile
by: Proulx, Mike, et al.
Published: (2012)

Internet marketing : strategy, implementation and practice
by: Chaffey, Dave , 1963-
Published: (2006)

Internet marketing : strategy, implementation and practice
by: Chaffey, Dave , 1963-
Published: (2003)

Customer service on the Internet building relationships, increasing loyalty, and staying competitive
by: Sterne, Jim
Published: (1996)

Media digital dalam masyarakat kontemporari
Published: (2025)

Dan Janal's guide to marketing on the Internet : getting people to visit, buy, and become customers for life
by: Janal, Daniel S.
Published: (2000)

Creating stores on the Web
by: Cataudella, Joe, et al.
Published: (1998)

Competitive marketing strategy
by: Dann, Stephen , 1973-, et al.
Published: (2007)

Design fundamentals for new media
by: Bennett, James [ (James Gordon)] , 1963-
Published: (2005)

Design fundamentals for new media
by: Bennett, James [ (James Gordon)] , 1963-
Published: (2013)

نحو اقتصاد سوق اعلامي
by: رمحين، عطاالله
Published: (2015)

Always on [electronic resource] : advertising, marketing and media in an era of consumer control
by: Vollmer, Christopher, et al.
Published: (2008)

World Wide Web marketing integrating the Internet into your marketing strategy
by: Sterne, Jim
Published: (1995)

Cybermarketing how to use the superhighway to market your products and services
by: Bickerton, Pauline, et al.
Published: (1996)

Cybermarketing : how to use Internet to market your goods and services
by: Bickerton, Pauline, et al.
Published: (2000)

Internet marketing : foundations & applications
by: Siegel, Carolyn F.
Published: (2006)

Facebook marketing for dummies
by: Dunay, Paul, et al.
Published: (2011)