HBR's 10 must reads : the essentials
| Format: | Book |
|---|---|
| Language: | English |
| Published: |
Boston, Massachusetts :
Harvard Business Review Press ,
c2011
|
| Subjects: |
Table of Contents:
- 1. Competing on analytics
- 2. Managing oneself
- 3. What makes a leader?
- 4. Putting the balanced scorecard to work
- 5. Innovation: the classic traps
- 6. Leading change: why transformation efforts fail
- 7. Marketing myopia
- 8. What is strategy?
- 9. The core competence of the corporation