Entrepreneurial values and strategic management : essays in management theory
An engaging discussion of the goals and purpose of the business enterprise illuminating the long-running debate over the goals of the firm
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| Format: | Book |
| Language: | English |
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Houndmills, Basingstoke, Hampshire ; New York :
Palgrave Macmillan ,
c2010
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| Series: | Bocconi on management series
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| Subjects: |
Table of Contents:
- 1. Management theory: its content, specificities, and role
- 2. Management theory in the late 1950s: revisiting Gino Zappa's productive activities and his posthumous work
- 3. The evaluation of the entrepreneurial formula
- 4. The purpose of the firm: physiology and pathology
- 5. Governing strategy dynamics
- 6. Strategy and communication: the missing link
- 7. The role of ownership in corporate restructuring
- 8. The relationship between the firm and its workforce: prospects for change
- 9. Ethical codes and market culture
- 10. In support of a free and responsible entrepreneurial economy