Facebook marketing for dummies

Recruit fans and turn them into customers! This book makes it easy to create a page, add applications to it, host an event, and much more. It?s an easy-to-follow blueprint for marketing and promoting your organization on Facebook!

Bibliographic Details
Main Authors: Dunay, Paul (Author), Krueger, Richard (Author)
Format: Book
Published: Hoboken, New Jersey : Wiley Publishing , c2011
Edition:2nd ed
Subjects:
Table of Contents:
  • 1. Introduction
  • 2. Adding Facebook to your marketing strategy
  • 3. Building your Facebook presence
  • 4. Engaging in Facebook advertising
  • 5. Riding the Facebook viral wave
  • 6. The part of tens