Facebook marketing for dummies

Recruit fans and turn them into customers! This book makes it easy to create a page, add applications to it, host an event, and much more. It?s an easy-to-follow blueprint for marketing and promoting your organization on Facebook!

Bibliographic Details
Main Authors: Dunay, Paul (Author), Krueger, Richard (Author)
Format: Book
Published: Hoboken, New Jersey : Wiley Publishing , c2011
Edition:2nd ed
Subjects:

MARC

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005 20111013093000.0
008 110614s2011 nju en
020 |a 0470923245 (paperback : alk. paper) 
020 |a 9780470923245 (paperback : alk. paper) 
050 0 0 |a HF5415   |b .D86 2011 
090 0 0 |a HF5415   |b .D86 2011 
100 1 |a Dunay, Paul ,   |e author 
245 1 0 |a Facebook marketing for dummies   |c by Paul Dunay and Richard Krueger 
250 |a 2nd ed 
260 |a Hoboken, New Jersey :   |b Wiley Publishing ,   |c c2011 
300 |a xx, 286 p. :   |b ill. ;   |c 24 cm. 
500 |a Includes index 
500 |a Previous ed.: 2010 
505 0 |a 1. Introduction -- 2. Adding Facebook to your marketing strategy -- 3. Building your Facebook presence -- 4. Engaging in Facebook advertising -- 5. Riding the Facebook viral wave -- 6. The part of tens 
520 |a Recruit fans and turn them into customers! This book makes it easy to create a page, add applications to it, host an event, and much more. It?s an easy-to-follow blueprint for marketing and promoting your organization on Facebook! 
650 0 |a Internet advertising 
650 0 |a Internet marketing 
700 1 |a Krueger, Richard ,   |e author 
999 |a 1000141046   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus