Marketing yourself

Lets you discover that selling yourself and your ideas is the key to success in business. This title focuses on careers. It helps you make real-world connections to begin networking with professionals, as well as helps to match your interests and aptitudes to appropriate college majors and post-seco...

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Bibliographic Details
Main Author: Ciletti, Dorene (Author)
Format: Book
Language:English
Published: Mason, Ohio : South-Western/Cengage Learning , c2011
Subjects:

MARC

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001 0000073006
005 20120130093000.0
008 110522s2011 ohu eng
020 |a 0538450118 (hardback : alk. paper) 
020 |a 9780538450119 (hardback : alk. paper) 
050 0 0 |a LT2370.S68   |b C55 2010 
090 0 0 |a LT2370.S68   |b C55 2010 
100 1 |a Ciletti, Dorene ,   |e author 
245 1 0 |a Marketing yourself   |c Dorene Ciletti 
260 |a Mason, Ohio :   |b South-Western/Cengage Learning ,   |c c2011 
300 |a x, 358 p. :   |b col. ill. ;   |c 29 cm. 
500 |a Includes index 
505 0 |a 1. The marketplace -- 2. The character of the market -- 3. Develop your product -- 4. Product promotion: your self-presentation -- 5. Who is your market? -- 6. Strategy and planning -- 7. Resumes: your personal advertisement -- 8. Pricing your product -- 9. Product promotion: correspondence and other tools -- 10. Product promotion: selling yourself in interviews -- 11. Workplace success -- 12. The entrepreneurial spirit 
520 |a Lets you discover that selling yourself and your ideas is the key to success in business. This title focuses on careers. It helps you make real-world connections to begin networking with professionals, as well as helps to match your interests and aptitudes to appropriate college majors and post-secondary education or training 
650 0 |a Marketing   |x Study and teaching 
650 0 |a Marketing   |x Vocational guidance 
999 |a 1000139734   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus