New food product development : from concept to marketplace

New food product development : from concept to marketplace

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Bibliographic Details
Main Author: Fuller, Gordon W. (Author)
Format: Book
Language:English
Published: Boca Raton, Florida : Taylor & Francis , c2011
Edition:Third edition
Subjects:
Food industry and trade > Technological innovations
Food > Marketing
Food > Research
New products > Marketing
Product management
Description
Physical Description:xix, 487 p. : ill. ; 25 cm.
Bibliography:Includes bibliographical references (p. 443-472) and index
ISBN:1439818649 (hardback : alk. paper)
9781439818640 (hardback : alk. paper)

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