Influencer [ the power to change anything

"Everyone wants to be an influencer. We all want to learn how to help ourselves and others change behavior. And yet, in spite of the fact that we routinely attempt to do everything from lose weight to improve quality at work, few of us have more than one or two ideas about how to exert influenc...

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Bibliographic Details
Main Author: Patterson, Kerry , 1946- (Author)
Format: Book
Language:English
Published: New York : McGraw-Hill , c2008
Subjects:
Online Access:McGraw Hill
NetLibrary

MARC

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020 |a 9780071592451 (electronic book) 
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050 0 0 |a BF774   |b .I54 2008 
090 0 0 |a BF774   |b .I54 2008 
245 0 0 |a Influencer [  |h electronic resource] :   |b the power to change anything   |c Kerry Patterson ... [et al.] 
260 |a New York :   |b McGraw-Hill ,   |c c2008 
300 |a 1 online resource 
500 |a Title from eBook information screen 
505 0 |a 1. You're an influencer -- 2. Find vital behaviors -- 3. Change the way you change minds -- 4. Make the undesirable desirable : personal motivation -- 5. Surpass your limits : personal ability -- 6. Harness peer pressure : social motivation -- 7. Find strength in numbers : 
520 |a "Everyone wants to be an influencer. We all want to learn how to help ourselves and others change behavior. And yet, in spite of the fact that we routinely attempt to do everything from lose weight to improve quality at work, few of us have more than one or two ideas about how to exert influence. For the first time, Influencer brings together the breakthrough strategies of contemporary influence masters. By drawing from the skills of hundreds of successful influencers and combining them with five decades of the best social science research, Influencer shares eight powerful principles for changing behaviors -- principles almost anyone can apply to change almost anything." ... From publisher's description 
650 0 |a Influence (Psychology) 
650 2 |a Leadership 
650 2 |a Power (Psychology) 
650 2 |a Psychology   |x Popular Works 
650 2 |a Social Behavior 
700 1 |a Patterson, Kerry ,   |d 1946- ,   |e author 
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