rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Interpretation in social life, social science, and marketing [
  name:
    name part: O'Shaughnessy, John
    name part: 1927-
    role:
      role term: creator
    role:
      role term: author
  type of resource: text
  origin info:
    place:
      place term: nyu
    place:
      place term: New York
    publisher: Routledge
    date issued: c2009
    date issued: 2009
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    form: electronic resource]
    extent: 1 online resource (viii, 227 p.)
  abstract: This book analyzes the nature and role of interpretation in social interactions, decision making in social science enquiries and consumer marketing, in the use of statistics and causal analysis, in consumer evaluations of products and in interpreting problematic situations along side biases arising from the emotions
  note: John O'Shaugnessy
  note: Includes bibliographical references (p [197]-213) and index
  subject:
    topic: Imagery (Psychology)
  subject:
    topic: Marketing
  subject:
    topic: Social sciences
  subject:
    topic: Visualization
  classification: BF367 .O85 2009
  identifier: 0203871014 (electronic bk.)
  identifier: 9780203871010 (electronic bk.)
  identifier: 9780415777582
  identifier: http://www.myilibrary.com
  record info:
    record creation date: 110327
    record change date: 20180401093000.0
    record identifier: 0000071759