The economics of sports broadcasting [

Sports constitute one of the valuable forms of broadcast entertainment in lucrative international market. This textbook explains the economics underlying the sports broadcasting phenomenon. it

Bibliographic Details
Main Authors: Gratton, Chris , 1948- (Author), Solberg, Harry Arne (Author)
Format: Book
Language:English
Published: London New York : Routledge , c2007
Subjects:
Online Access:NetLibrary
Description
Summary:Sports constitute one of the valuable forms of broadcast entertainment in lucrative international market. This textbook explains the economics underlying the sports broadcasting phenomenon. it
Item Description:Description based on print version record
Physical Description:1 online resource (x, 233 p.) : ill
Bibliography:Includes bibliographical references (p 222-225) and index
ISBN:0203003853 (electronic bk.)
9780203003855 (electronic bk.)
9780415357791