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20111010093000.0 |
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110224s2008 nyu eng |
| 020 |
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|a 0203341546 (electronic bk.)
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| 020 |
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|a 0415441560 (hbk.)
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| 020 |
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|a 0415441579 (pbk.)
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|a 9780203341544 (electronic bk.)
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| 020 |
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|a 9780415441568 (hbk.)
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|a 9780415441575 (pbk.)
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| 090 |
0 |
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|a Z278
|b .C557 2008
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| 100 |
1 |
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|a Clark, Giles N. [
|q (Giles Noel)] ,
|e author
|
| 245 |
1 |
0 |
|a Inside book publishing [electronic resource]
|c Giles Clark and Angus Phillips
|
| 250 |
|
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|a 4th ed
|
| 260 |
|
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|a New York :
|b Routledge ,
|c c2008
|
| 300 |
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|a 1 online resource (xvii, 302 p.) :
|b ill
|
| 500 |
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|a Description based on print version record
|
| 504 |
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|a Includes bibliographical references (p. [276]-278) and index
|
| 505 |
0 |
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|a 1. Introduction --2. A short history of modern trade publishing --3. The consolidation of non-consumer publishing --4. The characteristics of the main publishing sectors --5. Creating and protecting value --6. The author --7. Commissioning --8. The author contract and product development --9. Design and production --10. Marketing --11. Sales and distribution --12. Rights sales --13. The sales channels for books in the UK --14. Getting into publishing
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| 520 |
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|a Addresses issues such as globalization of publishing and the impact of the internet. This edition covers: how the industry has evolved; publishing functions - editorial, design and production,
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| 650 |
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0 |
|a Publishers and publishing
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| 650 |
|
0 |
|a Publishers and publishing
|x Vocational guidance
|
| 650 |
|
0 |
|a Publishers and publishing
|z Great Britain
|
| 700 |
1 |
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|a Phillips, Angus ,
|d 1961- ,
|e author
|
| 856 |
4 |
0 |
|3 NetLibrary
|u http://www.netlibrary.com/urlapi.asp?action=summary&v=1&bookid=236578
|
| 999 |
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|a 1000137473
|b Electronic Book
|c Electronic Resource
|e Gong Badak Campus
|