Astute competition [electronic resource] : the economics of strategic diversity

The first part of this book aims to provide a rigorous account of the five key strategic building blocks that underpin an analysis of heterogeneous competition. The second part deals with how these strategic concepts, embedded in various analytical tech

Bibliographic Details
Main Author: Johnson, Peter , 1956- (Author)
Format: Book
Language:English
Published: Amsterdam Boston : Elsevier , 2007
Edition:1st ed
Series:Technology, innovation, entrepreneurship, and competitive strategy series
Subjects:
Online Access:NetLibrary
Table of Contents:
  • Cover
  • Copyright page
  • Contents
  • Preface
  • Foreword
  • Abstract
  • Part I: Concepts
  • Chapter 1. The Economics of Strategic Diversity
  • Strategy as a Solution to the Problems of Economics
  • Key Elements in ESD
  • The Impact of a Successful ESD