Advertising and new media [electronic resource]

Bibliographic Details
Main Author: Spurgeon, Christina (Author)
Format: Book
Language:English
Published: London ; New York Routledge c2008
Subjects:
Online Access:NetLibrary

MARC

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008 110224s2008 enk eng
020 |a 0203935527 (electronic bk.) 
020 |a 9780203935521 (electronic bk.) 
020 |a 9780415430340 
090 0 0 |a HF6146.I58  |b S68 2008 
100 1 |a Spurgeon, Christina  |e author 
245 1 0 |a Advertising and new media [electronic resource]  |c Christina Spurgeon 
260 |a London ;  |a New York  |b Routledge  |c c2008 
300 |a 1 online resource (135 p.) 
650 0 |a Advertising 
650 0 |a Advertising  |x Social aspects 
650 0 |a Internet advertising 
650 0 |a Mass media 
650 0 |a Mass media and business 
856 4 0 |3 NetLibrary  |u http://www.netlibrary.com/urlapi.asp?action=summary&v=1&bookid=209055 
999 |a 1000136725  |b Electronic Resource  |c OPEN SHELF (30 DAYS)  |e Gong Badak Campus