Stakeholder relationship management [electronic resource] : a maturity model for organisational implementation

Providing the fundamental processes and practices for improving stakeholder management in endeavours such as projects, and program management offices (PMO), this work offers guidance on organisational survival during mergers and acquisitions, preparing for the tender bidding, and marketing campaigns...

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Bibliographic Details
Main Author: Bourne, Lynda (Author)
Format: Book
Language:English
Published: Farnham, England : Burlington, VT : Gower ; Ashgat , c2009
Subjects:
Online Access:NetLibrary
Description
Summary:Providing the fundamental processes and practices for improving stakeholder management in endeavours such as projects, and program management offices (PMO), this work offers guidance on organisational survival during mergers and acquisitions, preparing for the tender bidding, and marketing campaigns.
Item Description:Description based on print version record
Physical Description:1 online resource (xx, 215 p.)
Bibliography:Includes bibliographical references and index
ISBN:0566091933 (electronic bk.)
9780566088643
9780566091933 (electronic bk.)