Advertising and promotion in "new" Asia [electronic resource]

Bibliographic Details
Main Authors: Fam, Kim 1960- (Author), McNeill, L. C. (Lisa C.) (Author)
Format: Book
Language:English
Published: [Bradford, England] Emerald [2009]
Series:Asia Pacific journal of marketing and logistics vol 21, no 2
Subjects:
Online Access:NetLibrary
Description
Physical Description:1 online resource
ISBN:1848556772 (electronic bk.)
9781848556768
9781848556775 (electronic bk.)