Reinventing interactive and direct marketing [electronic resource] leading experts show how to maximize digital ROI with iDirect and iBranding imperatives

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Reinventing interactive and direct marketing [electronic resource] leading experts show how to maximize digital ROI with iDirect and iBranding imperatives

Bibliographic Details
Main Author:	Rapp, Stan (Author)
Corporate Author:	Direct Marketing Association (US)
Format:	Book
Language:	English
Published:	New York McGraw-Hil c2010
Subjects:	Branding (Marketing) Direct marketing Interactive marketing
Online Access:	Image Click for information on Adobe Digital Editions version Click for information on Adobe Digital Editions version Click for information on Mobipocket Reader version MyiLibrary NetLibrary

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