Mastering marketing

Bibliographic Details
Main Author: Brown, Ian Ruskin (Author)
Format: Book
Language:English
Published: Kuala Lumpur : SynergyMedia , 200?
Edition:2nd ed
Subjects:
Description
Item Description:Includes index
The success of any business depends upon effective marketing. This work provides an explanation of the core skills and concepts needed to market your business profitably. It also offers techniques for building and maintaining a long-term profitable market position
Physical Description:xvii, 325 p. : ill. ; 21 cm.
ISBN:9788130904139