Successful business plans

Bibliographic Details
Main Authors: Khedair, Jane (Author), Anderson, Michael (Author)
Format: Book
Language:English
Published: Kuala Lumpur : Viva Books Private Limited , c[2009]
Subjects:
Table of Contents:
  • 1. The purpose of a business plan
  • 2. Testing your idea
  • 3. Timing vision and background
  • 4. Describing your product of service
  • 5. Identifying your market
  • 6. Route to market: promotion, sales and distribution
  • 7. Competition
  • 8. Operations
  • 9. Management
  • 10. Financial assumptions and information
  • 11. Identifying risks and defining actions
  • 12. Executive summary and presentation
  • 13. Quickstart guide: summary of key points
  • 14. Troubleshooting