Essentials of marketing research
| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Mason, Ohio
South-Western/CENGAGE Learning
c2010
|
| Edition: | 4th ed |
| Subjects: |
| Physical Description: | xix, 436 p. ill. (col.) 28 cm |
|---|---|
| ISBN: | 0324593759 1439047545 (pkg ISBN) 9781439047545 (pbk.) 9781439047545 (pkg ISBN) |