Kleppner's Advertising procedure

Bibliographic Details
Main Authors:	Lane, W. Ronald 1940- (Author), King, Karen Whitehill (Author), Reichert, Tom (Author)
Format:	Book
Language:	English
Published:	Upper Saddle River Prentice Hall/Pearson c2011
Edition:	18th ed.
Subjects:	Advertising

Kleppner's advertising procedure by Russell, J. Thomas, Kleppner, Otto 1899-, Lane, W. Ronald 1940-

Published 1993

Published 1988