International marketing

Bibliographic Details
Main Authors: Czinkota, Michael R. (Author), Ronkainen, Ilkka A. (Author)
Format: Book
Language:English
Published: Mason, OH : South-Western Cengage Learning , c2010
Edition:9th ed.
Subjects:
Description
Physical Description:1 v. (various pagings) : ill., maps ; 29 cm.
Bibliography:Includes bibliographical references and index
ISBN:1439040583 (hbk.)
9781439040584 (hbk.)