Marketing public relations a marketer's approach to public relations and social media

Bibliographic Details
Main Author: Giannini, Gaetan T. (Author)
Format: Book
Language:English
Published: Upper Saddle River Prentice Hall c2010
Subjects:
Description
Physical Description:xxi, 291 p. ill. (chiefly col.) 24 cm
ISBN:0136082998
0136083005 (pbk.)
9780136082996
9780136083009 (pbk.)