Marketing research an applied orientation

Bibliographic Details
Main Author: Malhotra, Naresh K. (Author)
Format: Book
Language:English
Published: Upper Saddle River, NJ Pearson c2010
Edition:6th ed.
Subjects:
Description
Physical Description:vii, 897 p. 28 cm
ISBN:9780136085430 (casebound : alk. paper)