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00000cam a2200000 7i4500 |
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0000068269 |
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| 008 |
100725s2010 at eng |
| 020 |
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|a 9781844809936 (pbk.)
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| 090 |
0 |
0 |
|a HD30.28
|b .W58 2010
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| 100 |
1 |
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|a Witcher, Barry J. ,
|e author
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| 245 |
1 |
0 |
|a Strategic management principle and practice
|c Barry J. Witcher and Vinh Sum Chau
|
| 260 |
|
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|a Hampshire, United Kingdom :
|b Cengage Learning EMEA ,
|c c2010
|
| 300 |
|
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|a xix, 325 p. :
|b ill. (col.) ;
|c 24 cm.
|
| 500 |
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|a Includes index
|
| 505 |
0 |
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|a 1. Overview of strategic management -- 2. Purpose -- 3. Strategic objectives -- 4. The external environment -- 5. The internal environment -- 6. Business-level strategy -- 7. Corporate-level strategy -- 8. Global-level strategy -- 9. Organizing -- 10. Managing implementation -- 11. Leadership
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| 650 |
|
0 |
|a Strategic planning
|
| 700 |
1 |
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|a Chau, Vinh Sum ,
|e author
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| 999 |
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|a 1000135107
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|