Global marketing

Bibliographic Details
Main Authors: Keegan, Warren J. (Author), Green, Mark C. (Author)
Format: Book
Language:English
Published: Upper Saddle River Prentice Hall c2011
Edition:6th ed
Subjects:

MARC

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001 0000068244
008 100725s2011 nju eng
020 |a 0137023863 (pbk. : alk. paper) 
020 |a 0137024274 (back cover) 
020 |a 9780137023868 (pbk. : alk. paper) 
020 |a 9780137024278 
090 0 0 |a HF1416  |b .K443 2011 
100 1 |a Keegan, Warren J.  |e author 
245 1 0 |a Global marketing  |c Warren J. Keegan, Mark C. Green 
250 |a 6th ed 
260 |a Upper Saddle River  |b Prentice Hall  |c c2011 
300 |a xxxiv, 587 p.  |b ill. (some col.), maps (chiefly col.)  |c 28 cm 
650 0 |a Export marketing 
700 1 |a Green, Mark C.  |e author 
999 |a 1000135154  |b Book  |c OPEN SHELF (30 DAYS)  |e Gong Badak Campus