APA (7th ed.) Citation

Blythe, J. (2009). Key concepts in marketing. Sage Publications.

Chicago Style (17th ed.) Citation

Blythe, Jim. Key Concepts in Marketing. Los Angeles, California: Sage Publications, 2009.

MLA (9th ed.) Citation

Blythe, Jim. Key Concepts in Marketing. Sage Publications, 2009.

Warning: These citations may not always be 100% accurate.