Executive presence : the art of commanding respect like a CEO

Bibliographic Details
Main Author: Monarth, Harrison (Author)
Format: Book
Language:English
Published: New York : McGraw-Hill , c2010
Subjects:
Table of Contents:
  • 1. The natural laws of perception: how the people around you perceive you
  • 2. Developing your social intelligence
  • 3. How to read people and predict behavior
  • 4. Engineering buy-in and gaining compliance
  • 5. How to master the art of storytelling for personal and professional success
  • 6. Shortcuts to influence: the secrets to changing behaviors and attitudes
  • 7. Secrets to managing interpersonal conflict and improving relationships
  • 8. How to hold conversations nobody wants to have
  • 9. Why self-branding is no longer a choice and what your personal brand says about you
  • 10. Branding 2.0: how to use the internet to build and expand your personal and professional brand
  • 11. How the media create meaning in the minds of an audience: powerful messages and the art of Spin
  • 12. How to use the media to enhance your reputation and raise your profile
  • 13. Top seven secrets for success with the media
  • 14. You've been googled: what's the verdict?
  • 15. Reputation management