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100721s2010 nyu eng |
| 020 |
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|a 0071632875 (hbk.)
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| 020 |
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|a 9780071632874 (hbk.)
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| 090 |
0 |
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|a HD38.2
|b .M647 2010
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| 100 |
1 |
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|a Monarth, Harrison ,
|e author
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| 245 |
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|a Executive presence :
|b the art of commanding respect like a CEO
|c by Harrison Monarth
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| 260 |
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|a New York :
|b McGraw-Hill ,
|c c2010
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| 300 |
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|a xiv, 251 p. :
|b ill. ;
|c 22 cm.
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| 500 |
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|a Includes index
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| 505 |
0 |
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|a 1. The natural laws of perception: how the people around you perceive you -- 2. Developing your social intelligence -- 3. How to read people and predict behavior -- 4. Engineering buy-in and gaining compliance -- 5. How to master the art of storytelling for personal and professional success -- 6. Shortcuts to influence: the secrets to changing behaviors and attitudes -- 7. Secrets to managing interpersonal conflict and improving relationships -- 8. How to hold conversations nobody wants to have -- 9. Why self-branding is no longer a choice and what your personal brand says about you -- 10. Branding 2.0: how to use the internet to build and expand your personal and professional brand -- 11. How the media create meaning in the minds of an audience: powerful messages and the art of Spin -- 12. How to use the media to enhance your reputation and raise your profile -- 13. Top seven secrets for success with the media -- 14. You've been googled: what's the verdict? -- 15. Reputation management
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| 650 |
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|a Communication in management
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| 650 |
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|a Executive ability
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| 650 |
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|a Interpersonal communication
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| 650 |
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|a Interpersonal relations
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| 999 |
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|a 1000134943
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
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